Kids' Learning Toys

Imaginative & Pretend Play

Young children and toddlers learn by imagining and doing. Our carefully selected Imaginative and Pretend Play toys and resources provide learning through play whilst teaching courage and curiosity.

Imaginative and Pretend Play

Pretend play also known as symbolic play, imaginative and good old make-believe allows young children to understand the concept of objects changing their meaning or behaviour. This is important for the cognitive development of the young ones and allows your child to let everyday objects to represent something else while giving it action and motion.